How to Become A Lash Tech Part 7 | When to Expand Your Treatment List
If you’ve been offering classic lash extensions for a while now, it might be worth thinking about whether you’d like to expand your treatment list. With so many treatments on the market already and more popping up all the time, it can be a difficult decision to make, not to mention the huge number of lash and brow training courses on the market! So how do you pick?
A good place to start if you’re thinking about expanding your treatment list is to opt for treatments that go hand in hand with one another. If you’re offering lash extensions, it’s a good idea to offer brow treatments too. This way, you have the potential to attract new clients who would like brow treatments, and you also have the opportunity to get your regular lash clients in for brows as well – they already like you, they trust you, and they know how to get to you, which are often the reasons someone may be erring on the side of caution when it comes to booking in with you.
Since the late 2010s we’ve seen a rise in appreciation for thicker brows, and that trend is continuing to grow. Offering something like Brow Lamination to your clients is going to be a great option because they can be styled to be more bold or more natural, so can really appeal to those clients who come to you for bolder or more natural lashes.
Offering treatments that are versatile is always a good idea because it just means that you have a wider pool of potential clients. Whether they would like subtle looks or something more bold, you can please them by simply learning Classic Lash extensions, and Brow Lamination. Two courses – tonnes of possibilities!
Let’s say you’ve had a client for a long time who’s always had classic lashes but one day they develop an allergy to the lash glue – it’s always sad to tell a client that they can no longer come to you for lashes (some will argue that they don’t mind and would rather take the risk but it’s far too dangerous, and highly likely that they’ll have a more severe reaction next time.)
DID YOU KNOW: it’s actually more common for a long-time lash client to experience an allergic reaction to lash extensions glue than it is for a first-time client. This is because an allergy to cyanoacrylate is accumulative, which means that the body builds up a resistance to it over time. You can read more about allergic reactions and chemical burns in this blog post!
If you offer an alternative treatment such as a lash lift, it means that you can still keep them as a client, still give them the nice light lash look that they like, and you’re not putting them in any danger where cyanoacrylate allergies are concerned. Lifting their lashes with InLei® Lash Filler also means that their lashes will be nourished and much stronger as a result, and the treatment should be repeated every 6 weeks for the best results.
We know the two examples above also count as ‘additional treatments’ but in this chapter we really just mean having other qualifications for the sake of having a bigger treatment list.
The obvious choice is to take a training course in Russian Volume lashes, as there is so much you can do with volume and it will without a doubt get you more clients.
As with Classic lashes, there are a lot of different looks that you can achieve with Volume lashes which means that you can appeal to a lot of different clients with varying preferences. The beauty of having qualifications each in classic lashes and volume lashes means that you can also offer hybrid lashes, which widens your reach even more to potential clients!
There’s no hard and fast rule about when or whether you should take additional lash extension training courses, and there’s no pressure to expand your treatment list to include brow treatments like Brow Lamination or Henna Brows if lash extensions are the love of your life. That being said, it’s an easy way to expand your business and get to know even more clients whilst also adding impressive new certificates to your wall! If and when you do decide to expand your skill set, be sure to do your research to find the best lash and brow training courses for you!
Want to know more? Check out the rest of the series!
Part 1: Picking the Best Course For You | Part 2: Associated Costs with Starting Up | Part 3: How to Price Your Treatments | Part 4: Which Policies You Should Introduce and Why | Part 5: How to Get More Bookings | Part 6: Using Social Media for Business Growth | Part 8: What Else Can You Do With A Lash Qualification? | Part 9: How to Become A Lash Trainer